The 2011 Masters of Business Online brings together marketers from business and industries of all types. From Fortune 500 companies on the bleeding edge of innovation to small businesses breaking into the social arena, this year's agenda is chock full of relevant case studies and practical tips on how to use the internet as your best marketing channel.
What do you do when you undertake a large scale website redesign? How do you optimize for local search while remaining relevant on a national level. Can you integrate web and mobile apps into your strategy? Would display advertising help leverage returning visitors? That's what this intensive one-day conference is all about!
At MBO 2011, you will:
- Learn how to maximize your company's sales and leads with internet marketing and social media.
- Understand the relevant analytics to evaluate and test your campaigns.
- Create a bridge between your business' brand and online goals.
- Connect with other marketing professionals and industry experts.