Mark McCullough: Creative Lead

"My passion for design is driven by each client's individual problems. Exploring ideas and becoming absorbed in a client's world fascinates me and helps me to generate unique solutions."
 
With Mark, strategy meets creative in a very convivial way. He leads creative efforts, developing concepts and seeing them through production. Yet his background in business makes business objectives and strategies an important part of the conversation. Mark’s sharp photographic abilities lend yet another useful tool. Mark graduated from Herron School of Art and Design in Visual Communication Design and minored in Business at IU Kelley School of Business. The Visual Communication Design Program focuses on the fundamentals of design, design thinking, and problem solving. Element Three's approach to strategic marketing, incorporating design thinking, makes graduates of Herron’s program an excellent fit for Element Three’s work.
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